Vispring was proud to take part in Design Week Mexico, which this year coincided with GREAT Week, the British Embassy in Mexico’s initiative to support British brands further their commercial objectives in the country.
To celebrate its sixth year, Design Week Mexico collaborated with the UK as its ‘guest country’. The centre piece attraction – Design House – was a stylish showcase of art and design, created by a renowned group of British designers and architects. Vispring was delighted to provide a Devonshire mattress with Wool De Luxe divan for the flamboyant bedroom set designed by The House of Laurence founder, Laurence Llewelyn-Bowen.
As an exhibitor at Design House, Vispring attended a VIP reception hosted by the British Embassy in Mexico, with The Prince of Wales and Duchess of Cornwall as guests of honour. The official launch of a year-long collaboration between the UK and Mexico in 2015, the reception celebrated the best of British design, innovation and commerce in Mexico in front of hundreds of movers and shakers from the country’s thriving design and business community.
Our Devonshire (which was borrowed for the evening from the Design House!) took centre stage in the Design Week exhibit at the reception – alongside designers including Matthew Hilton, Tom Dixon, Colunga London Couture and Foster+Partners, who had collaborated with Fernando Romero on the new Mexico City airport – generating lots of interest from both Their Royal Highnesses, as well as a welcome opportunity to sit down and ‘test’ the bed.
Julia Hill, international sales manager at Vispring said: “It was a great honour to formally present Vispring to Their Royal Highnesses at such a prestigious event. Our long running support for His Royal Highness’s Campaign for Wool meant we’re by no mean strangers to the Royal Couple. The Prince recognised our focus on natural fibres and handcraftsmanship, and was thrilled that we were taking quality British products to a global audience.”